Licensing

We represent our clients as both sellers and purchasers of commercial licensing rights. Our lawyers have negotiated licensing agreements involving a comprehensive array of products and services, including transactions that involve complex software applications. Our transactions are designed to establish the most effective business advantage for our client, protect the license from infringement and maximize the return on the license investment.

Representative Client Work

• Advised a subsidiary of a billion-dollar food conglomerate providing a wide variety of premium products throughout the United States, Europe and the Middle East, with respect to drafting and negotiation of various licensing and distribution deals for its product
• Represented Challengeme Esports GmbH (CME), a provider of one of the most sophisticated eSport matchmaking and tournament platforms, in its acquisition of US-based platform provider, eSports Hero Inc. Also advised CME in connection with a strategic investment in the company by eSports Mogul (ESM), an ASX-listed eSports media company, as well as a multi-year licensing agreement with ESM for the Asia-Pacific region
• Represented IGT, a leading gaming technology and services company, with respect to various copyright and rights clearance issues related to use of musical compositions on certain of its gaming machines, and assisted in drafting celebrity endorsement agreements, including a multi-year licensing agreement with the rock band Aerosmith and major motion picture studio brands
• Represented IGT in licensing and renewal agreements with some of the largest brands in the gaming industry, including:
  • Executed an exclusive License and Representation Agreement with Caesars Interactive Entertainment, Inc. for the World Series of Poker® Brand
  • Executed an exclusive License and Representation Agreement with Caesars Entertainment Operating Company, Inc. for rights to licensed content
  • Renewed IGT’s Exclusive Trademark License Agreement with Prometheus Global Media, LLC for rights to the Billboard Brand
• Represent clients in connection with the licensing and distribution of content via Internet broadcasting, video and music on-demand and interactive television. Negotiate deals with companies in the United States and Europe, such as Amazon Instant Video
• Represented emerging growth companies including several venture-backed software vendors in connection with the preparation and negotiation of complicated and multi-tiered software license agreements with their customers, including Fortune 100 companies UBS and Manulife Financial
• Obtained preliminary injunction preventing opposing party from terminating certain supply and license agreements to preserve client's ability to continue the manufacture and sale of principal telephony product
• Participated in developing municipal licensing programs for the benefit of the New York City Police and Fire Departments
• Represented developer of low-frequency RFID tags in licensing matters